Bird (SparkPost) vs Mailgun pricing

Verified 2026-10-23 (2 days ago)Source: Bird (SparkPost): bird.com/en-us/pricing/email, Mailgun: www.mailgun.com/pricing/Verified shows the older of the two.

Monthly cost at three volumes

Monthly cost of Bird (SparkPost) and Mailgun at three volumes and at your own
Volume	Bird (SparkPost)	Mailgun
small5K emails sent	$17 / moStartup (prepaid deposit)	$0 / moFreeexcludes unpriced usage
growing50K emails sent	$35 / moStartup (prepaid deposit)	$0 / moFreeexcludes unpriced usage
scale500K emails sent	$215 / moStartup (prepaid deposit)	$0 / moFreeexcludes unpriced usage
your volumeset above	$35 / moStartup (prepaid deposit)	$0 / moFreeexcludes unpriced usage

Each cell is the cheapest feasible plan, or the chosen model, at that volume, from the shared Overage cost function. "Cheapest model" only considers models with both an input and an output price listed. Volumes are example scenarios you can edit.

Tiers, aligned by position

Tiers of Bird (SparkPost) and Mailgun aligned by position: free, entry, mid, top
Position	Bird (SparkPost)	Mailgun
Free	$0 / moFree · 1,000 emails sent / mo	$0 / moFree
Entry	$15 / moStartup (prepaid deposit)	$15 / moBasic · 10,000 emails sent / mo
Mid	$250 / moGrowth (prepaid deposit)	$35 / moFoundation · 50,000 emails sent / mo
Top	$1,000 / moScale (prepaid deposit)	$90 / moScale · 100,000 emails sent / mo

Tightest rate limit

Tightest documented rate limit of each service
Measure	Bird (SparkPost)	Mailgun
Tightest limit	50 emails sent per dayFree tier	100 emails sent per dayFree tier

Changes in the last 90 days

No changes recorded.

No change detected for either service in the last 90 days.