AWS End User Messaging SMS vs Bandwidth Messaging pricing

Verified 2026-10-24 (1 day ago)Source: AWS End User Messaging SMS: aws.amazon.com/end-user-messaging/pricing/, Bandwidth Messaging: www.bandwidth.com/pricing/Verified shows the older of the two.

Monthly cost at three volumes

Monthly cost of AWS End User Messaging SMS and Bandwidth Messaging at three volumes and at your own
Volume	AWS End User Messaging SMS	Bandwidth Messaging
small1K sms sent	$0 / moWhatsAppexcludes unpriced usage	$4 / moU.S. 10DLC
growing10K sms sent	$0 / moWhatsAppexcludes unpriced usage	$40 / moU.S. 10DLC
scale100K sms sent	$0 / moWhatsAppexcludes unpriced usage	$400 / moU.S. 10DLC
your volumeset above	$0 / moWhatsAppexcludes unpriced usage	$40 / moU.S. 10DLC

Each cell is the cheapest feasible plan, or the chosen model, at that volume, from the shared Overage cost function. "Cheapest model" only considers models with both an input and an output price listed. Volumes are example scenarios you can edit.

Tiers, aligned by position

Tiers of AWS End User Messaging SMS and Bandwidth Messaging aligned by position: free, entry, mid, top
Position	AWS End User Messaging SMS	Bandwidth Messaging
Free	$0 base + usageNotify	no tier
Entry	unlistedSMS (United States)	unlistedU.S. 10DLC
Mid	no tier	unlistedU.S. Short code
Top	unlistedWhatsApp	unlistedU.S. Toll-free

Tightest rate limit

Tightest documented rate limit of each service
Measure	AWS End User Messaging SMS	Bandwidth Messaging
Tightest limit	unlisted	unlisted

Changes in the last 90 days

No changes recorded.

No change detected for either service in the last 90 days.